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A Cheaper Alternative to Datadog for Startups That Only Need Uptime (2026)

Datadog is not overpriced for what it is. It is a full observability platform, and a team that needs distributed tracing, log analytics and infrastructure metrics in one place is paying for exactly that. The mistake startups make is buying it for the one feature they use, which is "tell me when the site is down," and then discovering what the rest of the bill is for.

We make UptimeWarden, an uptime and incident tool, so this is one vendor's view. The Datadog and Grafana figures below are from their pricing pages on 5 September 2026.

What Datadog charges for the part you would use

Synthetic monitoring, which is the Datadog product that does uptime checks, is metered per run:

  • API tests: $0.10 per 10,000 runs on an annual plan, $0.15 on demand.
  • Browser tests: $1.00 per 1,000 runs annually, $1.50 on demand.

A single HTTP check every minute is about 43,800 runs a month. Twenty such checks are 876,000 runs, or roughly $9 a month at the annual rate. That is cheap, and it is also not the bill. The bill arrives when you add hosts (Infrastructure is free for up to 5 hosts with one day of metric retention, then $15 per host per month annually or $18 on demand, $23 to $27 on Enterprise), then logs, then APM, because the point of Datadog is that everything is in one place. Synthetics also has no status page, no on-call rota and no escalation; those are separate products or separate vendors.

When you need Datadog anyway

Keep it, or get it, if you need any of these: traces across many services, high-volume log search with retention, code-level APM profiling, or infrastructure dashboards across a fleet. An uptime tool does none of that and should not pretend to.

When an uptime tool is the right size

If the real list is "know when it is down, page someone, run the incident, show customers a status page, watch the certificate," an uptime tool covers it at a fixed monthly price.

UptimeWarden's plans, all of which repeat a failed check from other regions before alerting you:

Plan Monthly Monitors Fastest check Includes
Free $0 20 3 min 1 status page, incidents
Hobby ₺150 35 2 min + on-call and escalation, SMS, 90-day history
Starter $7 50 2 min + more teams, tunable consensus
Professional $29 100 1 min + forecasting, audit log

Twenty monitors checked every 1 minute on Professional is $29 a month, all-in, with the on-call rota and the status page that Datadog Synthetics does not include.

The middle ground: Grafana Cloud

If what you want is real observability on a startup budget, Grafana Cloud is the option to price before Datadog. The free tier includes 10,000 active metric series, 50 GB of logs a month and 14 days of retention. Pro is a $19 a month platform fee plus usage, at $6.50 per 1,000 series beyond the included 10,000, with synthetic API checks from $5 per 10,000 executions. It is assembly required, and it is a fraction of Datadog for the same shape of data.

Two other uptime tools worth pricing

Better Stack starts free with 10 monitors and one status page; paid uptime is $25 a month per 50 monitors plus $34 a month per person who can be paged. UptimeRobot's free plan has 50 monitors at 5-minute intervals; on-call is not part of the product.

What to actually do

Write down the five things you look at when something breaks. If three of them are traces or logs, price Grafana Cloud and Datadog and pick one. If all five are "is it up, who is on call, what do customers see," an uptime tool is the right size. The Free plan here is enough to prove the monitoring on your own services before you spend anything, and Hobby at ₺150 a month adds the on-call rota.

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Uptime monitoring, incidents and status pages. The Free plan needs no credit card.

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